identity & theme for TypeCon. The theme "esc", or escape, is based on the esc computer key and the idea that the location for this event (florida) is a popular vacation destination for those looking for an escape. More significantly, esc also touches on an issue that plagues creatives: burnout. The final deliverables include a program booklet, pocket guide with map, name badges, and tote bag.
Program Cover
Program Spreads
Color Palette
Inspiration & Mood Board
